Schulze Heimtierbedarf is a family business based in the small German town of Porta Westfalica.

The company is managed by Dirk Schulze, the second generation of the family, since 2021 supported by Jesper Bach Sørensen as CEO.

Schulze offers a wide range of innovative products they've developed in-house. The company seeks to not only be on trend with the best equipment as well as formulas that have novel or unique ingredients, but also to provide a balanced and complete diet for dogs and cats. Its motto is ‘Feed healthily instead of just feeding full’. For example, super premium brand PORTA21 has become a favorite among pet owners and dealers across Europe, with ...