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Interzoo Start-up success story: PetVision GmbH
Interzoo’s Fresh Ideas Stage, turnkey solutions with attractive conditions for both German and international start-ups and a supporting programme that gives room for innovative products and services: The world’s leading trade fair for the pet industry is a crucial accelerator for innovation.
Meet the companies that have profited tremendously from the start-up offers at Interzoo and read the success story of PetVision GmbH and its brand Catrub.
What does the company produce?
The start-up sells modular, multifunctional cat furniture by the brand name of Catrub. The lifestyle-orientated product combines the functions of scratching posts, cat beds and cat toys in one piece of furniture. Catrub will be exhibiting at Interzoo for the second time in 2024.
Why was Interzoo so important for the company's development?
"We attended Interzoo as a visitor, when we didn't yet have a market-ready product. It was there at Interzoo 2018 that we became aware of the possibilities of a community stand and the funding opportunities for start-ups were explained to us. Our trade fair highlight in 2022 was the product showcase, which gave us even more visibility as a new company and brought many international visitors to our stand."
Patrick Weifels, Catrub founder
> Read the Interzoo success story of Eat Small
> Read the Interzoo success story of The Sustainable People
Konstantin Rohé
Communications Officer Interzoo – WZF GmbH
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